rag & bone is seeking a highly motivated Social Media Intern to support the marketing team across all facets of our social presence. This role is a great fit for someone who is deeply immersed in social media, has strong instincts for what makes content work, and is excited to contribute ideas across strategy, content, and analytics.
The ideal candidate is a natural trendspotter, a clear communicator, and comfortable moving between creative ideation and more analytical work like reporting and competitive research. Experience and passion for filming or editing short-form videos is a plus, as the role may include opportunities to help produce short-form content for TikTok using company equipment.
This role will play a key part in bringing our social presence to life—supporting the content calendar, contributing creative ideas, tracking performance, and helping the team stay ahead of what's happening in culture and on platform.
Assist in planning and maintaining the social content calendar across TikTok and Instagram
Opportunity to assist in filming and editing short-form video content using company equipment, for those interested in gaining hands-on production experience
Help maintain organized archives of content and assets
Assist with day-to-day community management and platform monitoring as needed
Support execution of social campaigns, product launches, and key cultural moments
Support reporting on content and campaign performance, helping identify insights and opportunities for optimization
Monitor social trends, sounds, formats, and cultural moments daily, translating them into on-brand ideas
Conduct competitive analysis, tracking what peer and aspirational brands are doing across platforms
Proactively research, identify, and pitch social-first content ideas aligned with brand priorities and emerging trends
Strong understanding of TikTok and Instagram, including trends, features, and best practices
Experience filming and editing video content is a plus but not required
Comfortable working in a fast-paced, highly collaborative environment
Interest in fashion, culture, and digital media
Detail-oriented with strong organizational skills
Comfortable with (or interested in learning) reporting and performance analysis
Strong creative instincts and a point of view on what makes content resonate